Travelodge launches makeover effort

Hotel News - 11/03/2013

Previous Article | News Index | Next Article

Hotel chain Travelodge has launched a major refurbishment effort for its properties in the United Kingdom.

Reports said last week that changes had officially begun on seven of the brand’s key hotels, notably the firm’s 641-room flagship property at London Covent Garden. Officials said that the £57 million project will see more than 30,000 bedrooms updated over the next year and a half.

Among changes, mattresses will be updated to the Travelodge Dreamer, a luxurious king-size ordeal produced by Sleepeezee Ltd; the mattress features more than 950 individual pocket springs.

Bedrooms will also be updated with a fresh colour scheme featuring the brand’s trademark navy blue in addition to new “sleep-inducing” stripes on curtains and upholstery.

Officials said the makeover will provide guests with a functional, relaxing and inviting space perfect for both leisure and business purposes. The move follows a 12-month research programme in which the firm sought the input of thousands of guests and industry experts.

Travelodge chief executive Grant Hearn said in a statement that the brand was proud to launch the refurb programme. He noted it was “no easy task” but added that the firm has utilized “military precision” to make sure that guests are not disturbed during the makeover process.

Previous Article | News Index | Next Article


© Airport Hotels 2013

Gemini House, Swindon, UK

Telephone: 0871 360 2284